Becoming a fight with them, you put in place of David, but without a slingshot. If so you

Launching an online store is a big challenge. Especially for people who have not previously conducted business and do not have access to significant financial resources. Most of those who take the gauntlet, bears defeat. Almost 60% of stores in just a few months a letter to momo of falls. The causes a letter to momo are at least a few, and the main ones are: irrelevant choice of material, lack of recognition of the competition, improper design a letter to momo and construction of the store, the lack of any advertising campaign, inaccurate determination of target customers.
Began selling on the Internet need to be aware that we must be able to price competition to attract potential customers and also have a range of products distinguishes it clearly from the competition. There's only one problem: almost everything is or was. Let's look at the facts.
Conclusion? It is good to start selling on the Internet since the offer, which at the moment there is no market a letter to momo or where competition is less. Breaking the target customer will be easier, and the whole business - less risky. At the beginning works best to focus on a narrower set of goods. This gives you the opportunity to specialize a letter to momo within a particular offer.
Running the shop, let's see if our offer is not a carbon a letter to momo copy of a simple time hundreds of thousands of other similar online stores. There is a reasonable risk that we will never achieve satisfactory business results. However, if our offer will contain a niche product, a letter to momo rarely sought, the effect may be similar: no or little traffic, low or no sale.
If our offer has a lot of competition, increases the risk that it will be difficult to break up with her. Yes, you can try to run the price. Yet this is often driven by internet users (or at least 61% of them).
It's just that the lowest price of the operation after it has limits. A lower price is equal to the lower margin and, if not compensated more orders, reduces the profitability of our business. Reduced margin (to maintain profitability) often entails, worse service at a sales, longer delivery times etc ... The result is known.
It is worth remembering, especially that for 58% of the buyers convenience counts, and 52% - plenty of choice. For 28 percent. customers is also important uniqueness offer (understood as the ability to purchase goods inaccessible or unavailable elsewhere). Most large stores also have an advantage in this respect.
Becoming a fight with them, you put in place of David, but without a slingshot. If so you'll push up where working bunch of other shops, and you do not have a lot of money, the catastrophe is built. Reason # 3: improper design and construction of the store
The future owner of the online store can not count on gains in e-business if the store does not meet the basic standards of functionality and visual attracted attractive visual design. Shop appearance plays an absolutely crucial a letter to momo role in recruiting and retaining customers.
The reaction of the aesthetics of an internet site is the first asset at the time of the visit in the store. It is hard to imagine a potential customer, who will take the trouble viewing online store that he should defy all the rules of aesthetics, consists of sloppy graphics, colors and vibe of migraine navigate the store reminds game of cat and mouse.
Customers often shop estimate based on its aesthetics. Through its prism perceive a letter to momo the entire company. Attractive shop will be so perceived as belonging to a company operating for years, excitation greater confidence. It's just like with the products purchased in traditional stores. Cheese in a thick, exclusive, a carton will be perceived as better and arousing more confidence than the same cheese wrapped in foil with orcas black and white label.
Appearance store must also be associated with the target group, it must be related to the products a letter to momo or services presented. People of different age groups in different ways put functionality shops. For Internet users from a group of 18 - 30 years, more attractive are unusual, often very creative and saturated gadgets shop applications. Persons of advanced age put on a clear offer and the ease in reaching out to the desired information.
In 95% of purchases in the Internet, the decision is based on accurate information about the product, price and delivery terms. Trustworthy appearance of the service a letter to momo affects 76.5% of the purchases. Other reasons for the purchase are: the desired product on the first page of 70.8%, effective a letter to momo and functional search engine, 48%, 40.9% product reviews, social media integration with 22.7%.
Recipe for failure: free or cheap template a letter to momo store. Although a letter to momo the investment is small, a letter to momo but not high income. There are no miracles. To avoid errors, look for information about which shops were successful and why. Perhaps a letter to momo among your friends are people